A Beginners' Guide to Google AdWords
When a prospective customer is looking for a service, product or anything, it’s highly likely they will start with an online search on Google. In the competitive world of search rankings where 95% of all search traffic only views the first page, a Google Adwords campaign is a great way to use paid search to rank higher than your competitors.
We've prepared a free guide to show you the key essentials of creating a successful Google AdWords (Paid Search) campaign to drive traffic to your website.
Download the guide to discover:
- Paid vs Organic Search
- How Paid Search Works
- The Different Keyword Match Types
- Ad Positioning
- Quality Score
- Setting Your Budget, Time and Dates
- Measuring Your Success
Reach new customers and grow your business with AdWords, Google's online advertising program.